Chief Marketing Officer

Job Summary: Concertina is seeking a strategic, data-driven Fractional CMO to lead marketing efforts for a select portfolio of high-growth clients. This leadership role demands a strong command of performance and lifecycle marketing, brand storytelling, and multi-channel execution. The ideal candidate is a global-minded marketing veteran with a proven track record in luxury, B2C, or digital sectors—adept at managing large budgets, scaling brands, and building high-performing teams. If you thrive in a fast-paced, remote environment and love transforming vision into measurable results, we want to hear from you.

Job Responsibilities:

• Develop and execute strategic marketing plans tailored to each client’s business goals and market landscape.
• Manage and scale multi-million-dollar ad budgets across digital and traditional channels for maximum ROI.
• Lead client-dedicated marketing teams, aligning campaign execution with brand positioning and data insights.
• Drive performance marketing, CRM/lifecycle marketing, and omni-channel brand strategies.
• Define and oversee brand voice, customer journey, and messaging consistency across platforms.
• Leverage analytics to optimize campaigns and accelerate customer acquisition and retention.
• Support new product launches, market entry strategies, and other key business initiatives.
• Collaborate with client-side executives, operations, and product teams to ensure marketing alignment.
• Mentor internal marketing talent and establish a culture of innovation, accountability, and results.

Qualifications:

• 10+ years of senior marketing experience, ideally in luxury, e-commerce, digital, or tech industries.
• Proven track record managing $1M+ budgets and scaling brand presence globally.
• Expertise in omni-channel campaigns, performance analytics, and CRM/lifecycle marketing.
• Experience leading remote, global marketing teams across Asia, Europe, and North America.
• Strong storytelling and brand-building skills.
• Bachelor’s degree in Marketing, Business, or a related field (MBA a plus).

Requirements:

• Updated Resume/CV.
• Reliable internet connection and personal computer.
• UPS/battery backup to ensure work continuity during power outages.
• Comfortable working in a fully remote, client-facing, and fast-paced environment.
• Able to work in U.S hours

Benefits:

• Competitive compensation with performance-based bonuses.
• Work-from-home flexibility with global exposure.
• Career advancement opportunities in a high-growth marketing environment.
• HMO coverage for employee and immediate family members.

Join our team and be part of the top 1% marketing talent in the Philippines—where strategy meets execution and bold ideas fuel global growth.